8-14 June 2015: Überstock at De Bijenkorf Maastricht
Überstock
Overstock are those items that don’t get sold once the season has ended. A hang for new items is, despite efforts like slow-fashion, still the strongest trend among buyers and customers.
The definition of a showpiece is that it’s something exhibited or worthy of exhibiting as a fine example of it’s kind.
As designers we require great attention for developing a typical STRIKKS-item that stays with its owner for more than one fashion season. In this showpiece, we collected 5 items that we’re once marketed as single items. By bringing them together and by giving them that special finish plus attention we contributed to their greater value as a unique piece. We like to call it Überstock.
The whole is a designed statement of what we stand for as a label and designers. The single items are again designed for private use and can be sold once the exhibition ends.
Photos by Ruben Reehorst and STRIKKS
Model: Floortje Speel (CJ Models)
Make Up and hair by Daniëlle Crals
Exhibited at the FASHIONCLASH Festival/ De Bijenkorf Maastricht 2015